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AJIRA Regional Digital Skills Training

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AJIRA Regional Digital Skills Training

Role: Program Design & Training Delivery Partner

REGION: Kenya, Uganda, East Africa

overview

Through Samarah Academy and Samarah Impact, Samarah Digital has delivered large-scale digital skills training programs targeting youth, students, creators, and emerging professionals.

The challenge

  • High youth unemployment
  • Limited access to practical, job-ready digital skills
  • Disconnect between training and income opportunities

OUR APPROACH

We designed hands-on, market-aligned training programs that integrate:

  • Practical learning
  • Real-world applications
  • Opportunity linkage

IMPLEMENTATION

  • Training in digital marketing and social media management
  • Content creation and video production for digital platforms
  • Influencer marketing and creator monetization
  • Personal branding and digital professionalism
  • Platform onboarding and digital entrepreneurship systems

Impact & Results

  • Hundreds of young people equipped with job-ready digital skills
  • Increased participation in freelancing and digital work
  • Improved confidence and career direction among participants

Sustainability & Scale

Participants continue applying skills independently, while program models are adaptable and replicable across regions.

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We partner with organizations to design and implement high-impact, scalable digital programs.

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We go beyond training. We design ecosystems where learning translates into employment, entrepreneurship and long-term impact.

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Digital Skills Training & Capacity Building

Creator Economy Programs

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